Sunday, November 11, 2007

Bruce Springsteen and Business Practices


US News & World Report wrote this article - What the Boss can teach CEO's - about Springsteen's ability to remain relevant, and popular, unlike so many other acts of his era. This piece is a good jumping off point to be translated into how it applies to photographers.

The first point was to always keep your clients at the height of expectation - continue to produce exceptional images and push yourself to deliver. The example that is used is of Apple, and their continued production of new products and product updates.

Other points included the value of innovating, which could be applied to photographers as the importance of reinventing yourself and your images and style, as you evolve, and, most importantly, love what you do. We as photographers are as blessed with this priviledge as we can be - don't under-estimate how much better this makes your images, and serves your clients.

(Coments, if any, after the Jump)



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